BRITISH SWIMMING CHAMPIONSHIPS
© bRITISH sWIMMING
Catalyst were asked to provide professional branding, a live-stream studio, and a custom-built merchandise stall for the British Swimming and Para Swimming International Meet at Tollcross International Swimming Centre. Design and delivery had to be perfect to ensure the event met the modern-day expectations of the poolside spectators and the TV audience at home.
Working poolside presented a number of challenges – the heat, rigging restrictions and uneven, slippery surfaces all had to be considered when installing equipment and branding. The start and end walls were constructed using tension fabric frames and large format print, while sponsored toblerones and A-boards lined the sides of the pool. Our live-stream studio was constructed poolside and included a carpeted area with media Perspex backdrops.
artwork & creative design
print production
expert installation
UK wide logistical support
